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Informing consumer choice

BOTTLED WATER FACTS

An active adult needs 2 litres of fluid each day to stay hydrated. When out and about, people are choosing bottled water for this intake. Almost a third of bottled water is consumed 'on the move'

Drinking water in the news

BRITONS SWAP WATER FOR SUGARY DRINKS - STUDY 

20 April 2009

Bottled water body launches new campaign as research reveals that Britons are drinking almost 7bn extra calories by replacing bottled water with sugary drinks.

New study shows children perform better in tests when properly hydrated 

17 April 2009

Research from the University of East London shows that drinking water has a direct link to children performing better in tests.

Environmental focus

A small carbon footprint 

Global warming is a serious threat to life on Earth. The science is no longer disputed. The bottled water industry recognises its contribution, and has taken many actions to reduce its impact even further.

Plastic bottles: a recycling success story  

Plastic recycling reduces both waste and energy consumption. In 2007, 35% of plastic bottles were recycled - a 68% increase on the previous year - and this rate is predicted to increase to 50% in 2008.

Water efficient in a water scarce world 

Natural bottled water is the most efficient packaged beverage when it comes to water efficiency, as so little water is used in its production.

 

Health focus

Hangover vs Hydration 

Christmas is a time of indulgence, when many of us increase our alcohol intake considerably. While the parties may be fun, the resulting hangover is far less enjoyable, particularly if yours is accompanied by nausea, headache and fatigue. So how can we enjoy the Christmas season without facing consequences at home or at work?

Drink water, stay healthy  

The government should encourage greater consumption of all water - including natural bottled, filtered or straight from the tap - in order to improve the nation's health and reduce future healthcare expenditure, argues The Natural Hydration Council.

Back to nature, free from chemicals 

In the UK, mineral or spring water accounts for around 97% of bottled water sales - water that has been untouched by humans.

 

Bottled benefits

Popular by demand  

Plain bottled water has been one of the fastest growing beverage categories over the last 10 years, and now accounts for around 5% of all drinks purchased.

Providing clean water during emergencies 

In July 2007, Gloucestershire experienced the worst floods on record. Bottled water came to the rescue again after drinking water supplies had become contaminated.

Improving access to drinking water in developing countries 

UK natural bottled water companies are making a real difference to the lives of over a million people in developing countries through the provision of clean drinking water.

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