The Natural Hydration Council has been formed as an authoritative industry organisation dedicated to researching the science and communicating the facts about natural bottled water. The need for such an institution stems from growing sales of bottled water and greater public debate over its social and economic impact, from concerns with the environment to benefits for public health.  

The objectives of the Council are to research and promote the environmental, health and other sustainable benefits of natural bottled water. This will ensure that consumers are able to make an informed choice about natural bottled water and hydration in their diet.  

The founder members of the Council are Danone Waters (UK & Ireland) Ltd, Nestlé Waters UK Ltd and Highland Spring Ltd. The Council is a not for profit company, governed by a Council.