European bottled water sector supports efforts towards sustainable development
Brussels, 20th of March 2015. This Sunday, 22nd of March, the world is celebrating World Water Day as a means of focusing attention on the importance of freshwater and advocating for the sustainable management of freshwater resources. ‘The European bottled water sector supports this special day and its messages. Water is the essence of nature and life. European bottled water producers are committed to ensuring that natural mineral waters and spring waters are protected efficiently and abstracted responsibly’, says Jean-Pierre Deffis, President of the European Federation of Bottled Waters (EFBW).
Initiated by the United Nations General Assembly 22 years ago, World Water Day is this year focusing on the theme of ‘Water and Sustainable Development’. Sustainable resource management is key to sustainable development and thus a top priority for the bottled water industry. Through public-private partnerships, European producers have been safeguarding catchment areas for well over a hundred years, helping to protect the natural ecosystems through which water flows to reach its natural source. The industry has a long standing commitment to preserving resources and continues to play a leading role in promoting recycling, reducing its packaging, and minimising energy and water consumption.
Patricia Fosselard, EFBW Secretary General, points out: ‘Comprehensive groundwater management is crucial to ensure the protection and availability of natural mineral water and spring water sources. Thanks to the sector’s important source protection policies and a stringent EU legal framework, the consistently high quality, pure and natural properties of natural mineral waters and spring waters will be preserved for future generations.’